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Print draft feedback and learner response

  Estimated current grade for print work: E   Comments and feedback:   I appreciate these are drafts but currently this is a long way from top-level print work. You are not meeting many of the minimum requirements of the brief and it is difficult to see any evidence that you have researched professional music magazines. This ultimately will keep you in the lower grades for print work unless you put it right. The front cover needs a lot of work – I would look at how you are using images and text as well as going back to your research for conventions and page design. To be brutally honest, it doesn’t look like you’ve researched professional music magazine covers. In addition, you don’t meet the minimum requirements of the brief for the front cover – go back to the brief and make sure you put it right. The double page spread just has copied and pasted lyrics – all content needs to be 100% original so that page cannot be marked. There is no article and no conventions of doubl...
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MUsic magaxine

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Front cover: Back cover:
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‘Video rough cut learner response

  Estimated current grade: E   Comments & feedback:   Does this track meet the mainstream element of the brief? You may need to justify it with UK streaming figures / UK concert venues etc. in your Statement of Intent. You’ve got some text on screen / artist name at the beginning but there’s no real brand identity for your artist. This is an area you could look at developing. Overall, this is effectively a performance video – I’m not sure how the narrative element at the beginning fits in? There doesn’t appear to be a story being told. I’m not an expert but the performance doesn’t seem to be lip-synced to the song which is going to hold this back significantly. With no narrative and without a lip-synced performance it’s difficult to see where we can give marks. This is why rough cuts are so important – you’ve refreshed your filming and editing skills but now need to think about what you can add to move it up to the higher levels. Narrative? Locations? Effects? This wi...
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Statement of intent feedback and LR:

Mark: 3   Grade: D   Comments for AQA:   This statement of intent offers a clear original artist concept and some interesting ideas for a music video and magazine that will meet the brief. The basics are all here but without offering reference to media language and particularly representation required for the higher levels. It largely targets the specified audience but perhaps needs further justification in terms of the ‘mainstream’ element of audience outlined in brief. Media language elements are considered in places – good for locations but lacking in terms of other aspects of media language. Narrative mentioned briefly but not with the detail or analysis required for the higher levels. Representation is not addressed in this statement which is the key weakness that keeps it to the lower levels. Audience is addressed reasonably effectively but needs more discussion in terms of brief and idea of ‘mainstream’. Also lacking the detail and theory that could push this to th...
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Coursework: Pre-production planning

1)  Music video treatment Obaida is going to break into the house where rajan will be getting ready and coming down the stairs and putting on his shoes displaying the Nike logo on his shoes. Then Rajan is going to hear a sound coming from inside the living room. He is then going to travel at a fast paced speed to where he finds and gets attacked by the robber(Obaida) but then manages to dodge the attack and scare the robber away. This will all take place at a house location. After this piece of narrative it will lead onto a performance based act. This would be at several locations including a industrial site and abandoned areas. 2) Mise-en-scene planning Plan everything that will appear in front of the camera in your music video - and this is vital when it comes to music video and music genre.  Remember  CLAMPS : Costume, Lighting, Actors (cast, placement, movement, expression), Make-up, Props, Setting. Costume -My artist will wear casual street wear. The reason for this ...
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Preliminary exercise: Research and planning

  1) State the  song  you have chosen for your preliminary exercise. Sidhu moose wala- 47 https://www.youtube.com/watch?v=iU7cDCmEiUw 2) Choose at least  three  music videos similar to your concept and watch a clip or more from each. Make  bullet-point notes  on everything you watch, commenting on camerawork, editing and mise-en-scene. 3)  Write a short  music video treatment  for your extract (this is basically a script for your music video). You can  find an example of a treatment here . If you are making your real coursework then feel free to use the treatment from your summer project. Opening scene is someone breaking into the house  Rajandeep gets alerted and frantically comes down the stairs  Rajandeep runs into the room where the robber is armed with an ak-47  Robber in a freeze frame while Rajandeep starts performing to lyrics 4) Write a  shot list  containing  EVERY  shot you plan t...
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Summer Project: coursework planning

  1) Research: music videos You need to write a  150-word close-textual analysis  of  SIX  music videos that will inform your production work. The music videos you analyse are up to you but focus on a different aspect of media language for each one (see guidance below).   Music videos Music Video 1: Narrative How is narrative used in the music video and what impact does this have on the audience? Can you apply any narrative theories to the story in the music video? Video: ED Sheeran, shape of you. (184 words) This music video uses narrative to show how they fall in love. However later what happens in this music video is that ed Sheeran is no longer seen with the 'girlfriend' meaning that they probably broke up. Because of this heartbreak the viewers can see that ed Sheeran is working harder like he has an opponent coming up. Later in this music video we van see that ed Sheeran actually does have a opponent who seems to be this big sumo wrestler. When w...
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